July 21st, 2014

Dallas Video Production Advice: Boost your numbers ($$$$$), by being aware of these numbers.


The percentage of all online activity that is spent viewing videos.


The number of additional minutes people stay on a website with video versus a website with no video. Video engages your visitor and can build trust. The extra time people are spending on your website watching video can lead to more conversions, which can boost your numbers.


The ranking of YouTube as the world’s most popular search engine. YouTube is used to search for answers.  Google is not the only place to find answers and solutions. People are wanting answers in the form of video.


The percentage of Internet users who stay on a website to search for more information after watching a specific product video. Videos increase interest in products and services in a way that no text-based content does.


The percentage of senior level executives who prefer to watch a video rather than read text.


The percentage of Internet users who visit a company’s website after watching a video. Video can drive people to your website. Place video on YouTube, Facebook, and your Twitter feed to increase your own website’s traffic.


The percentage of online shoppers who say they find video helpful in purchasing decisions.


The increased likelihood that a person will click-through from an introductory email if the email has video. Consumer purchasing decisions are being dramatically impacted by video.  How should you use video to grow your business and boost your numbers?  The options are unlimited.  Call Frozen Fire today to begin discussions on how video can best be used for your business.

By Mindi Long

Frozen Fire is a Dallas internet marketing and video production company that helps companies harness the most powerful aspect of modern marketing—the internet—to engage customers in memorable and meaningful ways. Ways that ignite sales and business growth. Contact us to learn how we can help your business.



Want to know more about video pricing. Check out our article here.

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